Carrier of Warmth in the Midst of Winter

As the seasonal darkness and coldness set around us, we must brace ourselves. Especially in Scandinavia, the winters are long, cold and dark. But don’t let it get to you. Instead, take the time for a dram, preferably, of Stauning Whisky’s Rye Winter Edition.

Winter is not for the faint-hearted. And we drew inspiration from its graphical, hard and cold attributes for this year’s Winter Edition, building on the brand universe we developed for Stauning Whisky previously. Check out our case study on their rebrand.

“Oh, you think darkness is your ally. But you merely adopted the dark; I was born in it, moulded by it. I didn’t see the light until I was already a man, by then it was nothing to me but blinding!” says Bane in ”The Dark Knight Rises”. The darkness and mystery in the winter season is a great canvas for story-telling. So, we used this design to let you narrate your own story of snow and murk. Is the snow under the streetlights or is it the shadow behind the curtain? To me, it’s a story set in the distinct and unique distillery building, playing on the Stauning Whisky core design.”
Carl Johan Larsson, Creative Director & Partner in EVERLAND.

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